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Newspaper Archive of
Barnstable Patriot
Barnstable, Massachusetts
December 15, 2006     Barnstable Patriot
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December 15, 2006
 
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CONTINUED FROM PAGE A:1 fl- are listed in search results in order of decreasing rank. Because Web users seldom go beyond the first few pages of search results, profitabil- ity of an entire e-commerce enterprise can hinge on hav- ing a high-ranked site. Selecting a Web hosting company is an important step. Youwant to select a company that can provide you with a static (fixed) IP address. Web crawlers prefer this to a dynamic (variable) IP address for several techni- cal reasons. Also, be sure the company you choose is not hosting spammers or pornog- raphers or other unsavory characters that have been banned from search engines; otherwise, your site might be "guilty by association." Selecting key word phrases is as much an art as a science. Each page in the site should have one or two key word phrases, each not longer than four words. This is a good place for the man- ager to work closely with the designer. There are several types of "tags" that are part of the HTML code for a Web site that are invisible to the user but critical to search engines. Tags are written between The tag should be the one phrase, not more than 60 characters, that sums up your Web site. Google and MSN place heavy emphasis on the <title> tag. The meta keyword tag contains keyword phrases for a specific page. It is es- sentially a listing of all the pertinent phrases and has fewer than 250 characters. Its importance has dropped considerably because it has been abused by people stuff- ing it with irrelevant key- words to generate as much pickup as possible. The meta description tag is just that -a description of the page it is on, not the whole site. It should be descriptive, contain key word phrases where appropriate and be about 200 characters long. Once your site is as you want it, it should be submit- ted to the search engines and directories in which you are interested. Most sub- missions are free , but some charge up to $300. Public opinion seems to favor the free submissions over the paid, but this is a gray area. All of these steps are designed to get your site noticed by the spiders. But the best way to improve your rankingis through links. Contact businesses complementary to your own and ask if they would be in- terested in reciprocal links. That is, a link on your page goes to their site and a link on your site goes to theirs. It's a win-win proposition for both businesses. One of the major ranking criteria for all search engines is the number -and quality - of the sites that point to yours. Just remember, after you hand off a visitor to a link, be sure to provide a link back to your site! So now that everything is up and running, allyou have to do is sit back and ring up the sales, right? Not really. A Web site, no matter how effective,is always a work in progress. Frequent updates should be easy on a well-de- signed site, and frequent visi- tors will soon become bored with a site that has gotten stale.Mamtaininga fresh, active site reflects the vitality of the business behind it and keeps visitors coming and customers coming back. Stan Elias writes on business technolo- gy issues and operates Tensor Commu- nications, a West Barnstable marketing communications agency that special- izes in technology-based businesses. He can be reached at 323-401-1230 or TensorComm@comcast.net. TechFiles... P5nnPniJ75n| Showroom Kitchen and Bath Displays i . .^ : JS8BS1 COB^NES — . MAAX Boston Champagne 3C DllTipleX QB 5"X 5"x 9" Kitchen Cabinets - V^S $5j700 Electric Stoves and Fireplaces ^" "^ • mmWi ^1 I ' JbjaY' ' I ^J ^ m\ I- * t W$mffir%- ~ ' Hi i JB^B^B^BflR : e^BSf&.^ ^^^^ Bl^^^^ l^^^ l Regular Price S269 99 ^~~zff tmJmwfP—'r, ^ ^^^^^JHHHI I '**-** ^BBBI ^^^T aaBBBBft^^BBBBBBBBBj. ^ 9VR *' '" f ,i^f "- *M*£* * 1 j'/^"-"*i ^ ¦ ¦•¦ ¦ ¦^ igjB pH S~ ¦¦tHHibBi .¦At * n . * m. * ' * T^ I '^.--aattai -I *»_*«. F ^B i^ ^ ^ B H K^^ m^^M aVI IK w 5B6 ¦- :¦iT T'""*5r ^^^^^^^B £-ffakf|fl &vJbMlJl ^i^g^ TfJ H J » TB iWm T 91 ' H v] ¦¦LIU " JH Regular PriceS37999 ^^^^B j B* ¦ •BCPICKET F ' - . • A r » H^»*V7l_ v r?l * J .. ^^ Regular PiiceSI 7 00 JVlAjWRdBlrVIlltC jFlOflUA *MI If Pre-Weathered Great Prize! gjftO TA*^I ^ L« Ha ITS^H Compact Corner Fireplace J in*^ 1 KltCBWl CabUieta| ^* m ^. ^ a^ ^H with Oak Finish Mantle PATIO BLOCK iBLMaMja^-^JKic <tC fiftfe | A BaWI $*» |*«99 " 8 x 16 Red & Gray 6#"^ M ^^^aW?. ^'TrB fffl M OOSJ^n? 9' H | ' f1 ¦ ". . 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Price $17.09 ' fP^^ JS^!SI«ioo7 J , ^^ _^ __ _ Regular Price £27999 J J^ 1 X6 16MIRA SALE* . $14.99 Reg.Price $20.69 ^J J^^^ GRTCR175Grip Rite Coil ^Jx I . | I PHIBHIHI ^^-r^*-. ^ ^^ I-iflf ' Roofing Gun WiTf | 1 1 X8 18MI RA SALE: S17.99 Reg. Price $27.49 ^* K JU $01099EA T> A TlVrTT C A T T7 1 x 10 IIOMIRA SALE:$22.99 .^.^$34.99 w ™ "¦ " S. 5L^ X JL JLJLX^I X Vjjf m 1 i l > i v n cAic. S^^ Ofl * i^ - N —^ GR254CTS 2 Horse Power /Sf Ufk 1 X 12 112MIRA SALE: ^26.99 Reg.Price $41.99 ^ ^ " ^| Air Compressor i § | ) 5 GALLON 2OnFr Southern Yellow Pine - CDX Plywood Lad f Wmf $ 219^, A aaB BH ^%mr a^P| I ^ * ^ Regular Price S239 99 Each Pail ot Discounted Paint vl" BC12CDSVP SALE: $10.00 Reg Price$i3oo I ¦ .,———-J Ask an ih iate for assistancein tinting to you) desiredcolor! 5/8" BC58CDSYP SALE: 12.00 Reg.Price$16.00 FCSai KI I ^ * X mmmWkl kwi WA »1^ BI ^^^^^MRHVPi^ffl^^^^ ALL Thomas Lighting ¦ ¦ ¦ ¦ ¦ ¦ ¦ ¦ ¦ ¦ ¦ ¦ ¦ ¦ ¦ ¦ ¦ ¦ ^ ^ ^ Interior/Exterior Fixtures ^^ Wf J^^^k Everything f or Building. Remodeling & Home Improvement Made Easy! E F X 9 | | ^ * mf \W f i ^ ^ ^H WStejIf 700 Bearses Way, Hyannis • 508-775 6112 P^B *^*'OFF wSM r^*" ' H k 11 H ¦ S lj 1^ ^ ^. ^ ^f l While Supp lies Lost! H H ^H V\g| ^ gp^pjj ^^ 5rore f lours:oamopm Monday - Saturday & Open Sunday 10-3;pm ¦¦alaWaWal ^ -11 .—B ^ BB 3B V CONTINUED FROM PAGE A:7 Both are efforts to relinquish United States sovereignty to other governmental bodies. I Neither willstand up to constitutional evalu- I ation since they would subject our laws and regulationsto determination byrulingbodies other than those of the United States. United Nations charter. Totally mimical to j the Constitution ofthe United Statesfor many reasons. It was the first successful attempt to subjugate the United States to a world body. The League of Nations was the first attempt. | Itfailed because our Congressrecognized it for what it was:arelinquishingof U.S.sovereignty and destiny to a world body whose interests and purposes might be diametrically opposed to those of our own citizenry. Through skillfulpublicrelationsand promo- | tion, the United Nations charter was sold to the U.S. public as "man'slast best hope" for a peaceful world!Itshistory sincethe beginning has disproved this, conclusively.Today, it has become an "intrusive" organization, riddled with scandaland unquestionably anti-U.S. Art. VI, Sec. 2 states: "This Constitution, and the laws of the United States which shall be made inPursuancethereof; and allTreaties made,orwhichshallbemade,undertheauthor- ity of the United States, shall be the supreme law of the land ... " The semantic attempt to justify our participation inthe United Nations under the guise of a treaty is contradictoryto the concept ofthe other provisions of our Con- stitution.Itisindirectconflict andtherefore not acceptable as atreaty binding our nation. The idea of subjugating the authority of the United States to a foreign body was never considered or contemplated by the Founding Fathers.Anytreaty into whichthe USentered was expected to be consistent with the man- dates of the Constitution. Acceptance of our participation and conformance to the United Nations and its dictates is a prescription for national suicide. And this applies not just to our countrybut to allnationswho succumbto the siren call of a "better world." Have we seen a reduction in the number of armed conflicts? Decidedly not. Have we seen a more peaceful world? It depends on your definitionof"peace"(the communistdefinition is "no resistance to their authority"). It was John Adams who said that,." .. the United States is made only for a moral and religious people. It cannot stand with any other." And Alexis de Tocqueville commented in his epic, Democracy in America, that America is great because America is good. If America ever ceases to be good, she will also cease from being great." He was referring to ourinternalstructure,not our compassionate stance toward one another or other countries and their people. The question that we all must face: "is the Constitution being shredded by our own elected officials?" If so, we are truly following in the footsteps of Rome which succumbed to a "more democratic than republican ap- proach to government. Consuls and Senators promised the populace ever more from the public treasury." Does that sound like our legislators today? PleasereadtheDeclaration ofIndependence andthe Constitutionandyoumaybesurprised by the conclusions you make about what is happening in the United States today. That's my view.What's yours? Contact me at 1776@netscape.com. The writer lives in Centerville. Sme w<mdtiiutUm*.. </font></div> </body> </html>